June 2010
44 posts
2 tags
“Unlike traditional campaigns, social media is not, or should not be, a static...”
– Social Media - Kaleidoscope Marketing | Diva Marketing Blog
Jun 1st
May 2010
102 posts
“a decades-old legal maneuver known as a strategic lawsuit against public...”
– When Companies Respond to Online Criticism With Lawsuits - NYTimes.com
May 31st
1 note
1 tag
WARNING: Facebook Clickjacking Attack Spreading... →
May 31st
A Dozen $100,000 Brand Ideas for Celebrating Our... →
Leave it to @LizStrauss to raise the bar on how we observe Memorial Day.
May 31st
2 tags
13 Truths About Social Media Measurement | ... →
May 31st
2 tags
“Canada’s Office of the Privacy Commissioner warned that Facebook is not...”
– Facebook warned it’s not in compliance - The Globe and Mail
May 30th
May 29th
1 note
May 29th
May 29th
May 29th
Why You Can't Understimate the Importance of... →
Excellent piece by @DebNg - I couldn’t pick just one quote to share. Read the whole thing.
May 27th
2 tags
Smashing the Silos with Social Media →
May 27th
3 tags
“Users who post [all] Foursquare checkins to Facebook and Twitter tend to have...”
– Sophisticated Foursquare Users Don’t Post Checkins to Twitter and Facebook (hat tip @StarrGazr)
May 27th
2 tags
Twitter's fake BP spokesman too slick for the oil... →
When I worked in real estate years ago, we always said the three most important things about a property are “location, location, location.” The same holds true in cyberspace: your brand needs to own its name across all social networks, even if you don’t intend to actively use that account. Otherwise, like BP, you open yourself up to brandjacking.
May 27th
1 note
2 tags
Facebook's Culture Problem May Be Fatal - Harvard... →
Excellent article by @BruceNussbaum (hat tip: @armano)
May 26th
3 tags
Trust in Facebook Tanking After Privacy Changes →
polling data from Marketing Profs
May 26th
3 tags
“Facebook can proudly proclaim that it offers these choices - more than 100 of...”
– SF Gate: The privacy Machiavellis
May 26th
2 tags
Social Media in Small Business is Anything But... →
from Brian Solis, author of Engage!
May 25th
1 tag
May 25th
2 tags
“The kid who allegedly texted while at Harvard saying that people who gave him...”
– SiliconANGLE —  Zuckerberg’s Immaturity and Inexperience Hurt Facebook on Privacy Issues
May 25th
1 tag
“The primary budget effect of social media marketing is to shift costs from media...”
– 11 Myths of Social Media Marketing | Webbiquity
May 25th
2 tags
“Rather than focusing on what department should own social media, maybe it’s...”
– Excellent advice from Shannon Paul: 8 Ways to Integrate Social Media and Online Advertising
May 25th
2 tags
“Many of the people making crucial decisions in the business, manufacturing,...”
– Living in the past = working in the past: How not to get “brandjacked” like BP Global PR Olivier Blanchard: The BrandBuilder Blog
May 24th
2 tags
7-11 Starts Selling "FarmVille" Slurpees →
Brilliant! (h/t @swhitley)
May 24th
2 tags
“Regardless of how the digerati feel about Facebook, millions of average people...”
– danah boyd | apophenia » Quitting Facebook is pointless; challenging them to do better is not
May 24th
2 notes
1 tag
#1: Mistakes Companies Make on Twitter TIMELINES... →
from Laurel Papworth (@SilkCharm)
May 24th
1 tag
“There’s nothing like a first-person discussion, to open direct...”
– P&G Attempts to Quell Pampers Critics, Flies in ‘Mommy Bloggers’
May 21st
2 tags
May 21st
2 tags
“You could change your occupation to “whale gynecologist.” You can...”
– Poisoning The Well - A Response To Privacy Concerns… - SVW
May 21st
May 21st
1 tag
Friday Five: Macro Trends To Watch →
David Armano (@Armano, Edelman Digital) is very smart, even if he does have a Texas-sized hankering for beef jerky. (running joke; I can’t stand it)
May 21st
3 tags
“An actual indictment on securities fraud would make it impossible for Zuckerberg...”
– Facebook CEO’s latest woe: accusations of securities fraud | VentureBeat
May 20th
3 tags
Zuckerberg: "I Have a Dream"
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May 20th
1 tag
Why Being Obvious Can Be Original Too →
Danny Brown shares one of the best photos I’ve seen in quite a while, and he makes a great point as well.
May 20th
2 tags
“As companies, it’s not enough to just “be listening” and “join the...”
– I’m fortunate to know some really smart people who write smart things, like Amber Naslund: The Smoking Social Media Gun: Intent | Altitude Branding Follow her on Twitter: @AmberCadabra
May 19th
2 tags
Four reasons why Lady Gaga has fans and you don’t →
Mack Collier nails it. Again. Follow him on Twitter: @mackcollier
May 19th
1 note
3 tags
“IHG today will become the first major hotel operator to launch a full campaign...”
– InterContinental Hotels Group bets on Gowalla for major summer promo - Hotel Check-in: A road warrior’s guide to the lodging landscape - USATODAY.com
May 19th
1 tag
The unwritten Do Not Tweet rule
The auto-DM on Twitter is the equivalent of the telemarketing call: unsolicited, unwanted and, increasingly, unavoidable. Third-party applications that allow Twitter users to send auto-DMs appeal to those using Twitter primarily as a marketing channel.  Recently I’ve been looking for new voices on Twitter and expanding the number of people I follow. As a result, I’m getting more...
May 19th
1 tag
Addicted to Twitter (no surprise)
Created by Oatmeal
May 18th
2 tags
Why I Stood Up Chris Brogan for Our Karaoke Duet →
“In that moment, inaccessibility wasn’t about the law, my rights, or me being part of an under tapped market. In that moment, it was about missing the opportunity to do something crazy and unexpected with someone I admire, respect and trust.” [Glenda Watson Hyatt, Do It Myself blog]
May 18th
1 tag
May 18th
Want ROI from today's technologies, marketers?... →
May 17th
2 tags
“This is exactly the fear that Zuckerberg and company are banking on: that users...”
– Stowe Boyd - /Message - Facebook Apologists Miss The Point: Facebook Isn’t The Future
May 17th
1 note
2 tags
“While a great deal of thoughtful and expository writing still goes on, the...”
– Stowe Boyd - /Message - Are Blogs Dying?
May 17th
2 tags
Matrix: How Facebook’s ‘Community Pages’ and... →
a must-read for branding/marketing strategists
May 17th
2 tags
“If you’re not sure whether you’re sufficiently protected in what you...”
– Check Your Facebook Privacy Settings With ReclaimPrivacy
May 17th
1 note
2 tags
“[RWW’s French editor] Fabrice Epelboin’s account was in fact...”
– Confirmed, Facebook Automatically Bans Users: This Week in Online Tyranny
May 17th
2 tags
Why Facebook's Community Pages Could Give Brands... →
Dave Fleet lays out the problems brands face on Facebook. Great comments as well!
May 17th
May 17th
3 notes
2 tags
Facebook's Washington Problem - BusinessWeek →
May 17th