September 9th, 2008

Email Is Not My Job

I paid $47 for the title of this blog post, and it was money well spent.

No, I did not hire a copywriter. I followed the recommendation of Chris Brogan and bought Stever Robbins’ audio series called You Are Not Your Inbox: Overcoming Email Overload. On the way to and from San Antonio for their inaugural BarCamp and the launch of Social Media Club San Antonio, I listened to all three CDs and took the advice to heart.

One of the principles that really stuck with me is that email is…

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