Hat tip to Mitch Joel, Blogging Still Matters … Now More than Ever
There are 7 types of memorable comments
After a long hiatus, I’m back to posting on my business blog, Every Dot Connects. Today’s post - Cause Marketing: H2Orange bottled water launch.
Here on Tumblr I will continue to share the best articles I read each day, and will occasionally post longer pieces to Every Dot Connects.
Thanks to those who read and/or comment on either blog. You are much appreciated!
Valuable content is hard work. A typical post here takes me about 2-4 hours to research, validate, write, and edit. Some posts take me longer.
While a great deal of thoughtful and expository writing still goes on, the average joe is dropping out of long format writing, even as an aspiration.
The reason micro-sites have come under fire is because the “amateurs” have provided more compelling experiences in many ways. Sorry, it’s true. If you Google a product name, it’s not uncommon to come across a blog which has reviewed that product and is ranked higher than the professionally produced micro-site.
So if your company wants to reach millenials, would it be valuable to know that this age group could be the most prolific when it comes to both writing and reading blogs? You’d better believe it.
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